If there's one thing K Dot knows how to do, it's make the absolute most of a high-profile TV moment, whether it's a performance slot on the Grammys or the biggest event in sports.

As you’re probably aware, Kendrick Lamar was selected as the halftime show performer for Super Bowl LIX. What you might not know, however, is that the “Not Like Us” rapper has teamed up with fashion designer Willy Chavarria on a limited collection to commemorate the event.

Taylor Swift & more celebrate the Chiefs big win, securing their spot in the Super Bowl. SZA is confirmed to join Kendrick Lamar during the halftime show, the world commemorates Kobe Bryant's passing and more.

Speaking to the GRAMMY.com ahead of the 67th GRAMMY Awards this coming Sunday, GNX producer Mustard opened up about working with Kendrick Lamar on the album. When asked about whether or not he continues to send Lamar beats,

I asked him, ‘Man, what made you do that?’ And he said, ‘When I heard the beat, I just felt like Goku or something.’” According to the hitmaking producer, Kendrick claimed he had an out of body experience while creating “hey now,