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The Rise of Ronald McDonald: How the Mascot Became a Marketing LegendIn the world of advertising and branding, few icons have achieved the level of recognition and cultural impact as Ronald McDonald. As the official mascot of McDonald’s, Ronald McDonald has become a ...
It comes after the original Ronald McDonald portrayer, Willard Scott, died aged 87 in 2021. Back in 1987, he told The New York Times what it was like playing the once-belove character. He said ...
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