When we persuade, we want to change opinions and behaviors in our favor. We also want to build positive feelings and relationships too. Research shows the best ways to do both!

Bias doesn't always show up as obvious hostility. Certain phrases may sound harmless on the surface, but they subtly ...

Linguist Valerie Fridland debunks perceptions around accents that still shape what counts as “proper” speech and what ...

Humans are required to make several decisions daily, from choosing what to eat at a restaurant to more crucial choices, such as the studies they wish to complete. Behavioral scientists and ...

To most people, footage from a police body cam is only useful as evidence. To Jennifer Eberhardt, it’s a rich source for research, full of data that can help explain—and maybe even level—the ...

White privilege is a concept many struggle to see, but its effects are deeply embedded in daily life. From systemic advantages to unconscious biases, whiteness often remains invisible in a way that ...

A Los Angeles hospital is asking for help identifying a patient who has been hospitalized for weeks. The male patient is around 25-35 years old, according to Dignity Health. He was found near Wilshire ...

Five series in to a show like The Traitors, certain patterns begin to emerge. Players will misspell each other’s names in imaginative and often surprising ways at the roundtables. The challenges ...

This year hinted strongly at the end of a broadcast network era for the late-night comedy show. CBS made the bold move of declaring that it was granting just one more season to "The Late Show with ...

Discover why the "bad portions" of the user journey are the ones that tend to be remembered, and what to do about it. Picture this: You’re sitting on a train to see a friend of yours you haven’t seen ...

Sonja Jordan explaining ways to prevent and respond to unconscious bias. Photo by Injy Wasfy. In 1995, social psychologists Mahzarin Banaji and Anthony Greenwald defined unconscious bias as a tendency ...