After the Duchess of Sussex announced her American Riviera Orchard rebrand, she once again is facing accusations of ...

With the instalment mostly set in 1985, the return of the original opening sequence is a nod not only to the era in which we ...

DeepSeek's friendly whale hearkens back to a more playful era of tech branding—and it might just be the disruptor the AI industry needs.

Quirky works up to a point, provided it’s not forced. Things go sideways quickly when a logo tries too hard. In Simon’s view, courses in the U.S. do a better job with logos than their ...

The New Yorker, now celebrating its centenary, has defied media trends by giving an unusual amount of control to the artists ...

For proof, look no further than the colors it chooses for the Super Bowl logo. The premise of the alleged conspiracy is that the colors in the NFL's official Super Bowl logo correspond to the ...

The logo for last year’s championship, Super Bowl LVIII, was purple and red. Before the matchup was set, the two teams projected to go all the way were the Baltimore Ravens and the San Francisco 49ers ...

Real differentiation happens when a brand stands for something so clearly that no competitor can claim it with a straight ...

Our Seoul correspondent examines the unique parameters of a K-pop design brief, and asks where the genre is leading Korean design.

After his performance at the Genesis Invitational, Max Homa's chances of qualifying for the majors are in trouble.

The U.S. has officially renamed the Gulf of Mexico to the Gulf of America. The question, though, is whether this is important ...

It's the end of an era. Duolingo has said goodbye to their mascot, Duo the Owl, prompting confusion and mixed reactions from ...