When it comes to the NBA's Nike era, much of the Swoosh's output has been fairly disappointing compared to what it's done for college football and college basketball. When the sportswear giant first ...

What to know about Tara Lipinski's husband Todd Kapostasy and their two-year-old daughter Georgie ...

There's never been more high-profile women in the world of sports, both on the court and behind the scenes, making the kind ...

Sam Darnold seemed destined to be a journeyman QB, but he’s now Super Bowl-bound. Here’s how much he’s worth and how he made his money.

Emma Raducanu has left Nike and will be sponsored by Uniqlo, effective immediately. Raducanu, who won the U.S. Open in 2021, signed with Nike three years before that fairytale run ...

It's a cherished historical chestnut now, but when Converse had NBA stars rap to promote their new "Weapons," it changed the game.

The 2026 NBA All-Star Weekend tips off soon, and every major sneaker brand is already making its presence felt in Los Angeles. From pop-ups to sneaker drops, no company is doing it bigger and better ...

Back in 2002, Nike created a whole campaign around Michael Jordan and the black mamba, only to learn MJ hates snakes ...

Phoenix Suns guard Devin Booker has dedicated his signature Nike basketball shoe line to paying tribute to others. Everything from his home city to other classic sneakers has inspired colorways on the ...

Nike is breaking the mold on the basketball shoe and looking to the future of the game. How are they going to prepare players for the new age of tempo, pace and speed? It’s all in the G.T. Cut 4 ...

Nike released a new commercial channeling Los Angeles Lakers legend Kobe Bryant ahead of the start of 2026 NBA All-Star Weekend in L.A.

Directly following the Seahawks’ Super Bowl LX win over the New England Patriots on Sunday, Nike put out a commercial Seattle fans are sure to love. Seahawks legend Marshawn Lynch starred in the ...