“AI easily saves me 10–15 hours a week and lets me focus on strategy instead of busywork,” says Ari McGre, founder of Tactful ...

WebFX reports that AI can enhance social media strategies through automation, targeted ads, and customer engagement, boosting efficiency and ROI.

Spain became the latest country to announce a social media ban for under-16s from next week, following in Australia's footsteps. Prime Minister Pedro Sanchez said Spain will enforce a series of strict ...

Most businesses waste money on paid advertising because they treat it like a lottery ticket. They launch ads, pick an audience, write copy, hit publish, and wait for sales. The logic seems simple: ...

Aditi Sandhir discovered the Zimmerli Art Museum as a first-year student. A Rutgers University-New Brunswick student and a member of the Rutgers Business Governing Association, Sandhir attended the ...

Dos Equis is bringing back “The Most Interesting Man in the World,” the iconic brand character and campaign that it sunset in 2016, per details shared with Marketing Dive. The original campaign ran ...

Social media is an integrated part of life in the U.S., with usage growing among adults. Pew Research Center reports that YouTube (84%) and Facebook (71%) remain the most widely used platforms for U.S ...

Ahead of the 2026 midterms, the Republican Party has a wake-up call. Ignoring it could be a catastrophic mistake. Republicans don’t have a messaging problem; they have a distribution problem. In 2026, ...

Social media marketing has become one of the most valuable tools in the modern real estate agent’s tool kit. Just ask the 39% of active agents who rank social media as the top technology for ...

While on the campaign trail, Donald Trump vowed to end the taxation of Social Security benefits. However, this proposal was absent from the president's flagship tax and spending law, the "big, ...

A&O Hostels spent a little more than $40,000 on its "Where to Go 2025" TikTok marketing campaign -- a relatively modest outlay, it turns out. The return on investment: about $705,000 in revenue, 30 ...