McDonald’s celebrated the 50th anniversary of the Egg McMuffin. They led with the deal, and let the nostalgia do the rest.

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McDonald's collects reliable royalties and rent from its vast footprint of restaurants around the world.

Since the fast food joint's inception, McDonald's marketing and branding has changed significantly. Here are some of the ...

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On earnings calls, industry chief executives expressed caution about the state of the economy this year, even as they were ...

The fast food giant is following Starbucks, Chipotle, and more by trying something it has failed at many times.

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Learn how Chipotle makes money through its core revenue streams, including restaurant sales, digital orders, menu strategy, and global restaurant footprint.