Alysa Liu's gold medal-winning hair was perfected in Oakland.

This is one of the stories published in the March/April 2026 issue of ETX View Magazine, a product of the Tyler Morning Telegraph and Longview News-Journal. More stories […] ...

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The Professional Beauty Association (PBA) today announced a landmark partnership with JCPenney, naming the national retailer the first presenting sponsor in the 37-year history of the PBA North ...

Partnership connects national retailer JCPenney with PBA’s North American Hairstyling Awards to elevate visibility and opportunity for salon professionals. The Professional Beauty Association (PBA) ...

A $950 million deal to sell more than 100 JCPenney locations to a private equity firm fell apart at the last minute. Onyx Partners, a Boston-based investment firm, was set to acquire 119 JCPenney ...

Free Look Good Feel Better workshops will be led by specially trained JCPenney Salon Professionals The in-store workshops will be led by JCPenney Salon Professionals who have been trained and ...

JCPenney is closing its location inside the Westminster Mall in Orange County, California. The store will remain open to the public through Nov. 16. The store will close on or about Nov. 21.

At least 119 JCPenney stores across the U.S. are set to change ownership in a major $947 million deal announced last week. The agreement comes five years after the retailer filed for Chapter 11 ...

WASHINGTON — A Boston-based private equity firm is purchasing 119 JCPenney stores for nearly $1 billion, about five years after the retailer filed for bankruptcy. Onyx Partners, Ltd. will acquire the ...