IKEA furniture is known for its affordability, style, and contemporary design sense — not its longevity. But now, with the release of a new ad, the company hopes to change the way we look at their ...

Need a crib? More importantly, need to know if you need a crib? IKEA has you covered. Its latest print ads, from Swedish advertising agency Åkestam Holst, contain a swatch created with chemicals ...

The internet (myself included) has become obsessed with an abandoned baby monkey who formed an unexpected bond with an Ikea orangutan plush. While many saw the tear-jerking companionship as an ...

A Swedish advertising agency recently came up with a new way to bring in customers for IKEA: pregnancy tests. More specifically, the furniture retail giant's ad encourages women who may be pregnant to ...

For their new ad campaign, "Real Life Series," IKEA replicated set designs of shows 'Friends,' 'The Simpsons' and 'Stranger Things.' By Lexy Perez IKEA is using pop culture as inspiration for its new ...

(KGTV) - IKEA wants pregnant women to pee on a magazine ad - for a good reason. Sound disgusting? It may be worthwhile. When urine hits a strip on the ad, it reveals a special discounted price on ...

IKEA's new ad promises a big discount - if you urinate on it. The new campaign reads: "Peeing on this ad may change your life." Women are encouraged to pee on the paper and if you're pregnant. Instead ...

(FOX NEWS) - IKEA is offering a discount for expecting parents on its baby crib, but moms have to pee on the advertisement first! Need a crib? More importantly, need to know if you need a crib? IKEA ...

STOCKHOLM (KXRM) – IKEA’s latest advertisement may be different from previous ones seen as it now also doubles as a pregnancy test. According to AdWeek, the ad encourages women to dab urine on a ...