Duke freshman Cooper Flagg is signing an NIL deal with Gatorade, making him the sports drink giant’s first men’s college ...

Duke freshman Cooper Flagg, the projected No. 1 pick in the 2025 NBA draft, has reached an NIL (name, image and likeness) ...

Flagg spoke to Sports Illustrated about becoming the first men's college basketball player on Gatorade's NIL roster.

The Duke Blue Devils star became the first men's college basketball player to sign an NIL deal with the iconic brand.

Welcome back to FTW’s Beverage of the Week series. Here, we mostly chronicle and review beers, but happily expand that scope ...

With an advanced blend of electrolytes from watermelon juice, sea salt, sodium citrate and potassium salt, Gatorade Hydration ...

As dopamine levels fall, so does your mood, leading to cravings. As Irish poet Brendan Behan said, “One drink is not enough for me and 1000 never enough.” (He died of alcohol abuse at 41.) ...

It all starts with creating the powder, a process that dates back to 12th-century Japan. (The overall technique of drying, pulverizing, and then mixing whole tea leaves into water to drink dates ...

I use these packets to refuel all the sodium I’ve lost after each session, but I also use them to replenish electrolytes when I’m not exercising. I like that the powder has a medium mixture of ...

Spooky season has arrived, and whether you dress in costume with full abandon or turn off the porch lights first thing on Halloween night, there's one thing that's unavoidable this time of year ...

It was two isolated incidents of youth snorting Gatorade powder that prompted Kahnawake Shakotiia’takehnhas Community Services (KSCS) to issue an alert to parents earlier this weekend. The notice ...