Hydration supplements, including electrolyte drinks, are becoming highly popular among athletes ... Leading hydration ...

Duke freshman Cooper Flagg is signing an NIL deal with Gatorade, making him the sports drink giant’s first men’s college ...

Duke freshman, Cooper Flagg makes history signing NIL deals with New Balance and Gatorade before his Blue Devil's debut.

Duke freshman Cooper Flagg signs a historic NIL deal with Gatorade, marking his rise in the sports marketing world and the evolving athlete endorsements landscape.

Gatorade has announced the signing of Cooper Flagg, the 2024 Gatorade Best Male Player of the Year, to its elite athlete roster as he prepares for his debut season at Duke University. This partnership ...

Duke freshman Cooper Flagg, the projected No. 1 pick in the 2025 NBA draft, has reached an NIL (name, image and likeness) ...

Welcome back to FTW’s Beverage of the Week series. Here, we mostly chronicle and review beers, but happily expand that scope ...

Cristalino tequila, a new category combining aged complexity and vibrant freshness, enhances cocktails and celebrations. Created to cater to modern palates, it offers versatility and smooth sipping ...

Is Gatorade good for you? A nutritionist reviews the facts about this popular electrolyte drink and its impact on your health.

With an advanced blend of electrolytes from watermelon juice, sea salt, sodium citrate and potassium salt, Gatorade Hydration ...

Another TikTok user went as far as to call electrolytes “the new morning coffee.” She is seen drinking her water with an ...

Duke University Hospital’s Chief Quality Officer Dr. Jon Bae said there is a shortage of “a lot of the traditional IV fluids, normal saline, Lactated Ringer’s, some of the things we use each and every ...