The Smart Brick comes with three of eight Star Wars sets at launch, although most smart-enabled sets ship without it.
There’s a plethora of Disney sets coming this month, from the latest in the flowerpot mini line to some Monsters Inc.
Droids is now one of my favorite cartoons. I am a huge Star Wars fan and I just loved this Cartoon. Droids tells the story of C3PO and R2D2 years before they joined the Rebel Alliance and teamed up ...
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How R2-D2 and C-3PO experienced Order 66
Revenge of the Sith is often told from the perspective of Jedi and Sith, but the droids were there for everything. R2-D2 witnessed Anakin’s transformation firsthand, while C-3PO remained largely ...
Rivian CEO RJ Scaringe posits that the success of the Tesla Model Y represents a huge opportunity for the 2026 Rivian R2. He argues that the current crop of electric compact SUVs all follow the Model ...
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There is significant anticipation for Rivian’s latest launch, and the brand is keen to further promote it by leveraging an iconic pop culture theme. Marketing is crucial for product differentiation, ...
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