Apple just pulled an iPhone ad. The move shows it’s now in crisis
An AI update to bring Siri into the agentic era has been delayed, placing the tech giant in a bind as it races to make other ...
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Apple pulls iPhone 16 ad over Apple Intelligence mishap
The commercial starred Bella Ramsey who should ... or message on Ramsey’s iPhone. Apple ran this iPhone 16 ad in September 2024 showing off the new AI Siri that understands personal context.
Ad of the Day: Apple unveils slow-motion cinematic tribute to action films
In the short, viewers see two actors leisurely walk away from a burning building. Playing with the classic 'walk away from explosion' trope, the two detectives engage in meta-commentary about their ...
Apple’s AirPods 4 ad starring Pedro Pascal is unnecessary but brilliant
Spike Jonze directed a commercial for Apple’s AirPods 4 with Active Noise Cancellation starring Pedro Pascal, and you have to ...
Apple now faces a problem far bigger than tariffs or weak iPhone sales
After Apple Inc. recently delayed advanced Siri features, analysts mused that the new timeline could have some impact on ...
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Apple just unveiled a new iPhone months outside its typical announcement window—but the most interesting thing about it isn’t the price tag
Apple unveiled the iPhone 16e on Wednesday ... for Qualcomm provided the following statement to Fortune: “The best commercial smartphones currently feature our leading 5G-Advanced modem-RF ...