This surge in online spending underscores the critical role of digital influence in connecting with voters, with parties ...

The channel has partnered with regional actors Amrapali and Kajal Yadav in a campaign to raise awareness about the refreshed ...

Diwali ads in 2024 struggled to break free from recycled narratives, relying heavily on predictable themes and leaving ...

The measures, announced by Meta, require advertisers to complete a detailed authorisation process to ensure legitimacy and ...

Those found to be under 18 will reportedly be switched to new ‘teen accounts,’ introduced in September, which include tighter ...

The proposed laws, set to be tabled in parliament next week, would place responsibility on social media platforms to enforce ...

Burger King's 'Roast the Roast' campaign invited users to share their worst coffee experiences. A free coffee reward turned ...

The federation appealed to the Ministry of Consumer Affairs, urging action against the increasing trend of quick-commerce and ...

Ganji Chudail, an animated character known for her raw humour and relatable antics, has become a viral sensation. We look at the brands that have crafted engaging campaigns through the character.

The top three choices emerging for the most awaited online shopping events were Flipkart’s Big Billion Days (64%), Amazon’s ...

The appointment was announced by Castrol’s Global CEO, Michelle Jou via a LinkedIn post, who also introduced Kedar Lele as ...

She was the Head of Marketing at Virtualness from February to October 2024. Prior to that, she held the role of Head of Consumer Marketing & Partnerships at ShareChat.