According to the report, India remains highly concentrated across the four largest advertising groups, a structure that is ...

Internal documents and employee testimonies shared with Adweek highlight the scale of policy shifts and concerns after the ...

More than 100 D2C brands reportedly deploy upwards of ₹20 crore annually through internal creator teams, bypassing agency-led ...

Awasthi previously spent close to two decades at Godrej Consumer Products Limited (GCPL), leaving the organisation in ...

The association, which represents cinema operators across the country, said the consolidation may affect the availability of ...

In this article, Rahat Behari of Blue Ocean IMC examines why the modern marketer needs a coder’s mindset as campaigns shift ...

Rao said she looked forward to supporting AniMela’s initiatives, highlighting the festival as a platform for emerging talent ...

Chinapa, a key figure in India’s electronic music scene, co-founded Submerge and has helped curate major festivals like ...

Kapoor will work alongside founder Rajkumar Singh, formerly Vice President at ANS Commerce, and will oversee the agency’s ...

As part of this report, VEVE maps the browser start page as an emerging, high-intent digital surface for brands in 2025.

Google will no longer be permitted to enter into long-term default search agreements, such as its multibillion-dollar deal ...

The partnerships will allow Meta AI to provide breaking news, entertainment updates and lifestyle stories generated from a ...