Until the contract is signed, neither the government nor WPP are likely to comment on it. But barring any last-minute hitches ...

The President of the United States has a great gift idea this holiday season: Watches with his name on them that he is ...

"It's important to bring clarity to some of the players," he said, alluding to what many believed was an uncertain future for ...

Gauff was previously partnered with BMW. Her new 5-year deal with Mercedes-Benz is reportedly valued at $90 million, ...

TV and video-focused ad-tech company Cadent has acquired certified YouTube measurement company VuePlanner, which specializes in optimizing ad spend and contextual targeting for YouTube.

Hawaii this week joined the roster of states that are suing TikTok for allegedly harming minors' mental health. "Despite TikTok’s large youth user base, TikTok’s age assurance and age verification ...

Jonathan Gardner has been named CEO of Stagwell’s Harris Quest, the firm’s AI-powered suite of self-service market research and brand management software tools. It’s an offshoot of the Harris Poll and ...

Havas announced a new partnership with the F.Y. Eye Nonprofit Co-Lab, a four-month accelerator program pairing New York City nonprofits with creative pros to develop PSA campaigns. Previously FY Eye, ...

The acquisition of a major named legacy TV/movie company may not yield the dominant engagement/viewing business that executives might yearn for. There could be a rough road ahead of the outcome for ...

Google’s video network YouTube confirmed Wednesday that it will adhere to Australia's upcoming social-media ban and remove the accounts of Australian children under the age of 16. Australia this month ...

A new holiday campaign recasts Santa Claus as something of a villain. Santa is a mob boss delivering the message “Don’t Gift Patreon” in an implicitly threatening manner, because he sees the creator ...

Leading anime streaming platform Crunchyroll launched a new global brand campaign celebrating the genre, and calling on viewers to “Choose Unordinary.” The campaign centers around an ad featuring hand ...