New SDK findings reveal why some pages never reach ranking, how pCTR predicts clicks, and why images and recency drive Discover traffic.

Again, it seems the serving issue was discovered and fixed very quickly but just because Google posted the issue and resolved ...

You can now tie ad spend to foot traffic, aligning bids with in-person visits across Maps and local search placements.

OpenAI’s COO says ChatGPT ad rollout will be gradual and privacy-focused, as it tests monetization without compromising user trust.

Google’s move to auto-populate video assets in GMC allows video to be a built-in, commerce-ready component of retail ad strategy.

Google’s new pacing update could increase monthly spend for ad-scheduled campaigns by pushing budgets harder within allowed run times.

An analysis of LLM referral traffic shows low volume, rapid growth, shifting citations, and an 18% conversion rate.

From scroll-stopping creative to smarter budgets, learn why search tactics fail and what actually drives MQLs, SQLs and sales ...

Advertisers contacting Google Ads must now authorize support-led account changes — while keeping full responsibility for ...

Want to maximize the impact of your next press release? Use this framework to turn announcements into phenomenal results for ...

Google's app conversion attribution just shifted from ad click to install date — and it could meaningfully improve Smart ...

Emina Demiri reveals how firing their biggest client — worth 70% of agency revenue — taught them hard lessons about client ...