Wendy’s, a leader in bold and engaging digital marketing, recently partnered with Snapchat to test an innovative new ad ...

With the first ever Sponsored Snap, AJIO is maximizing a unique opportunity to reach Snapchat’s valuable audience at scale ...

Snapchat has launched ‘Creator Connect’, a multi-city campaign targeted at India’s Gen Z digital creators. As part of this marketing exercise, the brand will provide creators with mentorship, growth ...

Bell Media has appointed Matt McGowan to the newly created position of Senior Vice-President, Business Solutions, Bell Media ...

For apartment marketers, though, generative search presents a new challenge—how to use GEO to optimize websites, social media ...

As we celebrate 30 years of online advertising, we look back at the key milestones, shifts in technology, and the impact it ...

Caleb, a 19-year-old from Iowa, was addicted to his smartphone. He scrolled TikTok, Instagram and Snapchat like so many ...

Bell Media has appointed Snapchat Canada alum Matt McGowan to the newly created position of senior VP of business solutions.

AJIO recently unveiled its ad campaign through Snapchat’s Sponsored Snaps to promote its latest fashion collections. Arpan Biswas, chief marketing officer, AJIO, said, “Sponsored Snaps present an ...

This launch comes as Snapchat looks to ramp up its advertising business in India and compete with rivals such as Google and Meta, which currently dominate the country's digital advertising market.