Wendy’s, a leader in bold and engaging digital marketing, recently partnered with Snapchat to test an innovative new ad ...

Release of Sponsored AI Lenses is only a part of Snapchat’s broader strategy to introduce generative AI across its entire platform. Over the course of this year, the company introduced its first ...

Snap says it isn't all doom and gloom in Zoomer world. Notwithstanding a global shortage of white Monster, that is.

AJIO recently unveiled its ad campaign through Snapchat’s Sponsored Snaps to promote its latest fashion collections. Arpan Biswas, chief marketing officer, AJIO, said, “Sponsored Snaps present an ...