Ever since absinthe was outlawed due to rumours it led to insanity, this simple drink has become the nation's go-to apertif.

Absinthe's quiet conquest of France occurred ... But before there was Ricard, there was Pernod – two Pernods, to be precise. Both Henri-Louis Pernod and the unrelated Jules-Félix Pernod ...

The ban on absinthe in 1915 paved the way for the rise of pastis, a beloved French aperitif that remains a cultural icon today. Recognizable as the quintessential aperitif in France, its popularity ...

Credit: Pernod Ricard. Pernod Ricard has acquired the remaining shares of South African gin distiller Inverroche for an undisclosed sum. The French spirits group initially acquired a majority stake in ...

Pernod Ricard is open to offloading its champagne brand GH Mumm as part of its shift away from wine toward spirits, The Grocer understands. The champagne house – wines from which are stocked in UK ...

Investing.com -- Shares of Pernod Ricard (EPA:PERP) rose more than 2% on Thursday after the company reported its first-half results, which came in line with market expectations. The liqueur ...

Pernod Ricard has acquired luxury African gin brand Inverroche, making it the international premium wine and spirits group's first wholly owned African spirit brand. Lorna Scott, a resident of ...

French spirits heavyweight Pernod Ricard is forecasting a “gradual but prudent recovery” in the US and China from 2026. Speaking to analysts yesterday (6 February), following the early release of its ...