Gymnasts no longer have to choose between Olympic deals and an NCAA championship thanks to name, image and likeness changes ...

College endorsements could help revive Nike's struggling stock, with strong growth potential in China and promising brand ...

That money comes from donors, brands, and everyday fans, as college sports now requires NIL money to compete. But how likely ...

Georgia joins Virginia as the second state to issue an executive order banning the NCAA from preventing their schools from ...

Georgia Governor Brian Kemp has signed an executive order allowing universities in the state to directly pay athletes through ...

Colorado QB Shedeur Sanders is making great use of the NCAA Name, Image, and Likeness rules ranking #1 on On3's NIL Top 10 list.

A team of the new XFC ambassadors will make their partnership debut at XFC 51: Evolution in Milwaukee, Wisconsin, on Friday, September 27. With MMA veterans, up-and-coming talent and local fighting ...

Alabama quarterback Jalen Milroe, who is right in the thick of the Heisman Trophy conversation, is not only getting things ...

Xtreme Fighting Championships (XFC) presented by Xtreme One Entertainment, Inc. (OTCPink: XONI), in advance of its XFC 51: Evolution event Friday, Sept. 27, today pioneered the launch of a new NIL ...

“Ohio State freshman WR Jeremiah Smith is signing an NIL deal with Red Bull as its first-ever college football athlete,” Front Office Sports said in a post. Jeremiah Smith came into the Ohio State ...

University of Colorado Boulder player Travis Hunter has just inked the “Smartest NIL Deal Ever” when he connected with ...