Gucci is a superbrand that is as much about pragmatic product as it is about emotion,” artistic director Demna believes — and he delivered that emotion with his debut fashion show.

Gucci has just unveiled their new Spring/Summer 2025 campaign “Where Light Finds Us.” Starring actors Yara Shahidi and George MacKay, the campaign was conceived by Creative Director Sabato De Sarno ...

The inside story of how the designer is transforming the brand — and himself.

Gucci has given a glimpse into the vision of its new creative director, Demna Gvasalia. It’s not a runway collection per se, which will come in 2026. Rather, it is a collection of 38 looks that have ...

Gucci’s new designer Demna embraces the technology, with uneven results.

Alia Bhatt made a striking appearance at Gucci's Milan Fashion Week show, marking a major fashion moment under new creative director Demna Gvasalia. Here's a look at her outfit, global impact, and sty ...

Gucci tapped legendary photographer Nan Goldin for its latest campaign, “We Will Always Have London.” The campaign celebrates the launch of Gucci’s reimagining of its Blondie bag for the fashion house ...

NEW YORK, NEW YORK - SEPTEMBER 13: Kim Kardashian attends The 2021 Met Gala Celebrating In America: A Lexicon Of Fashion at Metropolitan Museum of Art on September 13, 2021 in New York City. (Photo by ...