Add Yahoo as a preferred source to see more of our stories on Google. Guy Fieri (temporarily) gives up his signature look to become "Justaguy" in Bosch's 2026 Super Bowl commercial that should be ...

Guy Fieri (temporarily) gives up his signature look to become "Justaguy" in Bosch's 2026 Super Bowl commercial that should be jarring to viewers familiar with the culinary star's bleach-blonde spikes.

Whether its Budweiser, Honda, or Wendy's, brands spend millions on Super Bowl ads each year. Here are the standouts we're still thinking about.

Fans of celebrity chef Guy Fieri who have been waiting to see more of the new clean-shaven look he debuted last month can finally gaze upon the full transformation that was part of a Super Bowl ...

Editor's note: Rate the best and worst 2026 Super Bowl commercials with USA Today's Ad Meter. Guy Fieri is set to be seen on television without his signature spiked hair and outlandish wardrobe for ...