We've all dreamed of having the silky-smooth strands we see on hair care commercials (we're looking at you, Pantene!). It's almost as if the women's hair is coated in a magic potion to make it so soft ...

Can an at-home keratin treatment really compete with the salon? In the case of ANSWR's formula, our Beauty Editor says yes.

"Hearst Magazines and Yahoo may earn commission or revenue on some items through these links." Salon keratin treatments are unrivaled in their ability to smooth and straighten hair, but they can cost ...

Add Yahoo as a preferred source to see more of our stories on Google. If you have the frizz, coarseness or flyaways that come with damaged or aging hair, you’ve probably spent a good bit of time ...

A gel of tiny keratin spheres has been found to promote hair follicle growth. Given that our bodies naturally produce keratin, the research highlights the potential application of using keratin ...

When it comes to styling and straightening hair, keratin treatments are a staple — but that may change as soon as April of this year. "Keratin is a common protein found in skin," according to Dr.