UConn freshman Sarah Strong was named to the watch list for the 2025 Cheryl Miller Award on Wednesday, as announced by the ...

Duke freshman, Cooper Flagg makes history signing NIL deals with New Balance and Gatorade before his Blue Devil's debut.

Maine basketball star Cooper Flagg signed a landmark NIL deal with Gatorade. Cooper is the first men’s college basketball ...

Cooper Flagg won’t be at Duke for very long, but he’s piling up NIL deals while he is.

Available exclusively on Gatorade.com, Gatorade iD now offers next level AI design technology through a collaboration with Adobe Firefly so athletes can personalize their own one-of-one signature ...

This design experience will be available on the Gatorade website only via the Gatorade iD where users can get points and benefits as well. These points can be used to make bottle designs with the ...

PepsiCo, Inc. PEP looks well-poised for growth on strength in its core categories, diversified portfolio, improved digital capabilities and flexible go-to-market distribution systems. In the latest ...

In the SBJ Media newsletter yesterday, my colleague Austin Karp sifted through RSN viewer numbers from the MLB regular season ...

Tell something about you that most people don't know. Something about me most people don’t know is that I haven’t ever drank Gatorade, juice or soda in my life. I’ve only drank water and milk.

Gatorade Launches Generative AI Squeeze Bottle Personalization to Fuel Athlete Self-Expression Automated Guided Vehicle (AGV) Market to Grow by USD 1.6 Billion by 2028, Driven by AI and Rapid ...