Start with the shoes. Before Michael Jordan had ever played in an official NBA game, his sneakers generated conversation and ...

Nike locked up the USC sophomore star to a new contract extension that gives her one of the biggest sneaker deals in women’s ...

Women’s college basketball is in need for a star to replace the supernova that was Caitlin Clark. Enter JuJu Watkins. The ...

USC Trojans women's basketball star Juju Watkins burst onto the college basketball scene last season and became one of the ...

Caitlin Clark fans are beginning to grow impatient at the lack of promotion she has received from Nike. Clark of course ...

The Chicago Bulls, worried about the shoes’ glitz ... most watched title game broadcast. Clark, meanwhile, also created a ratings bonanza in women’s college basketball with her logo 3-pointers ...

Nike already has a stacked group of men’s talent, including LeBron James, Jayson Tatum, and Kevin Durant. However, it is ...

JuJu Watkins has agreed to a multiyear contract extension with Nike that will give the Southern California star one of ...

Indiana Fever guard Caitlin Clark was named the 2024 WNBA Rookie of the Year on Thursday after receiving 66 of 67 votes for ...

Caitlin Clark has enjoyed a breakthrough rookie season with Indiana Fever, but the basketball star is set to swap the court ...

Elliott Hill will take over as Nike CEO on Oct. 14. The longtime company veteran, who's coming out of retirement for the position, will have his work cut out for him since Nike is struggling on ...