Gucci's new AI-generated ads have hit a nerve online

Gucci faced criticism over AI-generated ads ahead of Milan Fashion Week, highlighting the tension between luxury craftsmanship and modern tech use.

Gucci asks: Can AI ever be luxury?

Gucci’s new designer Demna embraces the technology, with uneven results.

Gucci's divisive AI ads aren't budget 'slop,' they're a play for cultural relevance

Gucci faced criticism over AI-generated ads ahead of Milan Fashion Week, highlighting the tension between luxury craftsmanship and modern tech use.
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Gucci asks: Can AI ever be luxury?

Alongside real pictures of Sophia Loren exiting a Gucci boutique in 1966 and Michelangelo’s David were peculiar pictures of conspicuous wealth: a helmet-haired sciura in Gucci accessories striding ...

The Actor Awards Got More Than a Name Change, but a Whole Fashion Upgrade

WrapStyle: Plus, Milan Fashion Week offered plenty of takeaways, including strong opinions on Demna’s Gucci-maxxing and more.

Gucci sparks backlash with AI-generated ads ahead of fashion week

Valentino recently faced a similar backlash after posting AI-generated adverts described by followers as “lazy” and ...

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Brittany Mahomes' Wimbledon outfit was outrageously expensive

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Fashion’s Bold New Idea: Clothes That Are Meant to Be Worn

T’s fashion editors share their takeaways from the fall runways, which featured stripped-back garments — but also shoes that channeled lily pads.