Welcome back to FTW’s Beverage of the Week series. Here, we mostly chronicle and review beers, but happily expand that scope ...

With just over five weeks left until the OUC Orlando Half Marathon, runners are heading into the home stretch of their training plans.

You may have noticed a trend of folks using Gatorade in their hummingbird feeders. Here are the reasons why this is a poor idea and what you should use instead.

It contains 25 ads that you probably have memorized if you grew up in the 1990s. And yes, you can watch them all below — but be warned. Revisiting them may jar something loose in your brain next. Next ...

Long before Clark was a WNBA superstar, she developed into a prep prodigy at Dowling Catholic High by virtue of a tireless ...

Gatorade has announced the signing of Cooper Flagg, the 2024 Gatorade Best Male Player of the Year, to its elite athlete roster as he prepares for his debut season at Duke University. This partnership ...

Duke freshman Cooper Flagg, the projected No. 1 pick in the 2025 NBA draft, has reached an NIL (name, image and likeness) deal with Gatorade.

Flagg is one of a number of players capitalizing on their NIL opportunities in this new era of college sports.

Flagg spoke to Sports Illustrated about becoming the first men's college basketball player on Gatorade's NIL roster.

The Duke Blue Devils star became the first men's college basketball player to sign an NIL deal with the iconic brand.

Duke freshman Cooper Flagg signs a historic NIL deal with Gatorade, marking his rise in the sports marketing world and the evolving athlete endorsements landscape.