WhatsApp is finally making its move toward monetisation. WhatsApp will be introducing ads on its Status screen, the first ...

Even Microsoft – admittedly, not exactly the ad tech North Star – is offering directional clues. The company recently ...

The Aceex team announced the launch of a new editorial series on its blog offering exclusive event reports, data-driven analysis, and expert perspectives from conferences shaping the digital ...

In today’s Digest, we discuss the UK Data bill passing without the AI Copyright clause, a UN rapporteur urging green ...

As third-party identifiers fade and walled gardens dominate deterministic signals, precision requires more than matching ...

Tappx, the leading ad tech company offering technology for in-app, web, and CTV digital advertising, has disclosed its carbon ...

Today’s digital economy is largely built on intent monetisation through ads, keywords, and affiliate links. But when users ...

impact.com, the world’s leading commerce partnership management platform, announced its strong performance during the first quarter of 2025, driven by growing recognition across the advertising ...

Amazon has announced its integration with Disney Advertising’s Real time Ad Exchange (DRAX), becoming the third demand-side ...

The sun has been shining down on Cannes too, of course, as the ad tech industry gathered once again in the South of France to ...

In the lead up to ATS Singapore 2025, Shailley Singh, executive vice president, product & chief operating officer at the IAB ...