IHL’s AI Readiness Index ranks public retailers and restaurants on their artificial intelligence, machine learning, and generative AI capability maturity, as well as the potential financial impact.
Recent CPG investments in retail execution include PepsiCo’s work to better understand specific shopper segments and identify growth opportunities with the Gen Z demographic. As a result, PepsiCo is ...
Succeeding in today’s ultra-competitive marketplace is highly dependent on a consumer goods company’s deftness in reaping value from data. The more seamlessly this capability is woven into the ...
The impact will be faster innovation cycles with lowered costs to more quickly and efficiently meet consumer demands, along with more end-to-end data visibility and decision-making capabilities from ...
Wallace has been especially pointed about the importance of moving beyond AI pilots in order for the technology to have true impact. Without scaling, he noted at a conference earlier this year, “it's ...
The initial partnership with Accenture provided Unilever with a “switchboard” platform through which it could select different combinations of AI models to solve business challenges and expedite and ...
Decision intelligence has quickly transformed into a must-have for CPGs to remain competitive. It’s all about leveraging the latest in analytics and AI to enable a highly integrated, tech-enabled ...
The Campbell Soup Company’s chief customer officer for snacks Mike Pierson will be opening up the Consumer Goods Sales & Marketing Summit on September 23 in Princeton, NJ. Save your seat today to sit ...
Looking to stay connected to the consumer goods industry? Sign up for a new kind of insider access with CGT's texting community. Share your opinion, and send your questions right to editor-in-chief ...
With so many shoppers focused on discounts and savings, many feel more comfortable relying on technology to secure those savings. On average, 30% of shoppers prefer to engage exclusively with digital ...
Learn how companies like Coty, Kraft Heinz, Kenvue, WK Kellogg, Molson Coors, and Tapestry are adapting to today's consumer needs.
If there’s one thing that luxury consumers typically share, it’s their desire to make their purchases known — even in a virtual sense. “Consumers being able to ‘show off’ that they acquired a luxury ...
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