The Business of Creativity and former Nike CMO Greg Hoffman have teamed up to reimagine how athletes build their personal ...

What happens when a creator loses control of their likeness? That question drives Luke Arrigoni, founder and CEO of Loti, a ...

The screen flickers. A PlayStation startup sound hums beneath a grainy hip-hop beat, and for a moment, you’re not sure if you ...

Meta plans to reduce its Reality Labs division budget by as much as 30%, according to Bloomberg, marking a retreat from Mark ...

Marvella Akiojano launched Marviano Cosmetics in 2024. Her first collection of smudge-proof lip liners sold out within hours.

As brands compete for credibility in the creator economy, user-generated content (UGC) has shifted from a social extra to a ...

TBPN has nearly sold out its advertising inventory for 2026 through annual, category-exclusive sponsorship deals, co-host ...

Marketing agency Influencer has released a framework positioning creator-led thinking as an operational system for modern ...

The Streamer Awards 2025 named iShowSpeed as “Streamer of the Year” on December 6 at The Wiltern Theatre in Los Angeles. The ...

Emmy-nominated digital content creator Cleo Abram has signed with UTA for representation. According to The Hollywood Reporter ...

Evie Garbett was 17 when her first TikTok reached 300,000 views. It was the kind of early spark that often propels a creator into momentum. For Evie, it did the opposite. She remembers walking into ...

Customer Relationship Management (CRM) tools, long used by sales and account teams to track relationships, automate ...