Kia's Russell Wager told "Marketing Daily" that the games would be instrumental in the marketing of its new Telluride SUV.

The multi-year deal includes a range of People Inc. brands, including Better Homes & Gardens, Allrecipes, Food & Wine, Southern Living, Verywell Health, InStyle. The goal is to provide real-time ...

Dick Van Dyke published a new book just last month, "Dick Van Dyke: An Optimist's Guide to a Happy Life, 100 Rules for Living ...

Among consumers, 38% now follow news some of the time, compared to 31% in 2016. And 18% seek it out it only now and then, versus 12% in 2016. The downturn in interest has occurred across all age ...

Santa delivers the message "Don't Gift Patreon" in an implicitly threatening manner, because he sees the creator platform as ...

Airbnb's nonprofit is pledging to match donations of $110 to provide temporary shelter for those facing natural disasters.

What if CPG marketers had technology to identify and track purchases for a specific product and could use that data to build ...

Columbia Sportswear is leaning into absurdity with a new campaign aimed squarely at Flat Earthers. The premise: Anyone who ...

Omnicom last year created the Omnicom Advertising Group, and appointed Ruhanen—the longtime TBWA leader—to oversee it. That ...

Gardner previously served as COO of the Harris Poll, which he joined in 2017. Earlier he was APAC CEO and global COO of Penn Schoen Berland.

The Teremana x Goldbelly collection features three different boxes of tequila and dishes from the national food ecommerce platform.

Just over 60% of the more than 1,000 marketers and ad agency pros polled worldwide are concerned about the impact of U.S. trade policies and other macroeconomic conditions on their marketing ...