Every Thanksgiving for nearly a century, giant character balloons and remarkable floats have paraded down Manhattan. The Macy’s Thanksgiving Day Parade began in the 1920s with a now-iconic float ...

The long-term deal also includes the 4th of July fireworks concert special, and a new event to be announced at a later date.

Often called the unofficial start of the holiday season, the annual Macy’s Thanksgiving Day Parade will see massive helium balloons floating through New York. For its 98th edition, this year's ...

25 pro-Palestinian protesters arrested after stopping parade ... Macy's Thanksgiving Day Parade Book offers rare window into magic of Macy's Thanksgiving Day Parade Sneak peek of the new floats ...

NBCUniversal is extending its partnership with Macy’s via a 10-year programming rights deal. The agreement includes The ...

NBCUniversal and Macy's struck a new ten year deal that will keep the retailer's Thanksgiving Day Parade proceeding on NBC ...

Four central North Carolina organizations will be performing in this year’s Macy’s Thanksgiving Day Parade ... especially in New York City,” Lewis said. The dancer’s routines are hip ...

NBCUniversal and Macy's just inked a new deal that will keep the Thanksgiving Day Parade on the network for the foreseeable ...

Macy’s signs a new rights deal with NBCUniversal, for Macy’s Thanksgiving Day Parade® and Macy’s 4th of July Fireworks® on NBC, Peacock and Telemundo, ...

Parade and the Macy’s 4th of July Fireworks will continue airing on NBC, Peacock & Telemundo for ten more years.