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Alissa Heinerscheid was placed on leave by Anheuser ... almost single-handedly destroyed the Bud Light brand is now at LIV Golf. Huge win for the PGA!” tweeted one user.
Now, according to a recent LinkedIn update, Heinerscheid has now joined LIV Golf, where she has been working for eight months. LIV Golf is a controversial professional tour backed by Saudia Arabia ...
The former Bud Light executive behind the company's ill-fated promotion with transgender influencer Dylan Mulvaney is now working for LIV Golf in a stunning turn of events. Alissa Heinerscheid ...
Alissa Heinerscheid, 39, refused to speak when approached by the Daily Mail for comment on the controversial marketing deal with the transgender influencer — before her friend cut in to explain ...
Alissa Heinerscheid has been replaced and the Bud Light's marketing has shifted, according to reports. The move comes after Bud Light's partnership with Dylan Mulvaney sparked calls for a boycott ...
Bud Light's vice president of marketing discussed in a recent interview how she was inspired to update the "fratty" and "out of touch" humor of the beer company with inclusivity. Alissa ...
Alissa Heinerscheid was placed on leave by Anheuser ... “The lady that almost single-handedly destroyed the Bud Light brand is now at LIV Golf. Huge win for the PGA!” tweeted one user.
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LIV Golf hires Bud Light’s woke ex-marketing exec Alissa Heinerscheid after transgender marketing campaign cratered brandLIV is staying mum about its decision to hire former Anheuser-Busch VP Alissa ... to comment on Heinerscheid’s hire when reached by The Post. The typically outspoken Aussie golf legend remains ...
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