Wendy’s, a leader in bold and engaging digital marketing, recently partnered with Snapchat to test an innovative new ad ...

Former President Donald Trump's campaign launched its first Snapchat digital advertisement of the 2024 election cycle this week, marking a late entry onto the Gen Z and millennial focused platform ...

Just when brands get the hang of a new digital platform, they are introduced to another ... If brands try to incorporate Snapchat into their marketing mix by using the content and strategy they use ...

Sponsored AI Lenses, allowing brands to create immersive, AI-generated experiences that engage users in a more interactive ...

Business Insider Tuesday published a confidential report from Digital Content Next ... goes to Facebook and YouTube. Snapchat is in conversations with major advertising companies, including ...

Release of Sponsored AI Lenses is only a part of Snapchat’s broader strategy to introduce generative AI across its entire ...

Social media has opened up a whole range of advertising opportunities for businesses. But Snapchat has been an underused resource. Providing a unique platform for advertisers to connect with diverse ...

The Labor and Liberal parties have spent millions of dollars mounting their federal election campaign, but their pockets ...