The watch's retail price starts at more than $10,000. The tradition started in 1992. The 63rd Rolex 24 at Daytona will be streamed on Peacock, which will have coverage of the event from flag to ...

The 64th edition of the Rolex 24 at Daytona will take place from January 24-25, 2026. The Daytona 500 may move from its traditional Presidents Day weekend Sunday slot in 2027 due to the Super Bowl.

The stage is set for an electrifying start to the motorsports season as IMSA today announced the 64th running of the Rolex 24 ...

Rolex 24 at Daytona, and now the Mobil 1 Twelve Hours of Sebring. This victory marks the first time a car has won both the Rolex 24 at Daytona and the 12 Hours of Sebring back-to-back since 2017.

That's because Ingolstadt's flagship has been named as the official safety car for this, the 52nd annual Rolex 24 at Daytona. And so the R8 becomes the first pace car pressed into service for the ...

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Virat Kohli’s passion for luxury watches is well known, and his latest choice – a Rolex Daytona worth ₹2.49 crore – has ...

Next January will mark 20 years since Daytona's Rolex 24 planted itself on the final weekend of January. And that's where it's staying. For now, anyway. Daytona International Speedway made it ...