In naming Anders to fill Meden’s shoes, Nordstrom is opting for continuity in its marketing. "Deniz is a proven leader with the ability to drive integrated marketing strategies and plans to grow the ...
Grand Rapids, Mich.-based SpartanNash announced Monday that it has appointed Jason Ulichnie as vice president of OwnBrands Marketing. In this role, Ulichnie will lead portfolio management, product ...
When thinking about the stereotypical image of a c-store, it probably includes some coolers with dueling displays of Coke and Pepsi products, a rack full of Hershey’s candy bars and maybe a beer cave ...
Gen Z consumers are turning to private-label brands for their value and reliability, but they are split on how to engage in the category and what to look for, Sarah Williams, assistant professor of ...
Private-label brands are entering a “super cycle” phase, evolving beyond entry-level price options to become a sophisticated tool for value creation for brand strategy and equity, according to Rachel ...
LONDON, Aug 24 (Reuters) - Tomasz Łuksza, who took over his father's Polish confectionary business just over a decade ago, has a problem he's not unhappy about: European supermarkets want more gummy ...
Private label sales are growing, with some projections saying store-specific brands could push to 30 percent of grocery sales in the next 10 years. That surge is turning discount chains like Dollar ...