Get ready for nostalgia. See all the vehicle brands that are planning to air commercials during this year's championship game ...

GM's Cadillac F1 Team spot quickly led to a $1.5 million lawsuit within 24 hours of the commercial’s airing, alleging breach ...

The spot is a 'modern interpretation' of the brand's 'See the U.S.A. in Your Chevrolet' and includes helicoptering a truck to the top of a mountain.

Director Michael Bay is suing the Cadillac F1 team over its Super Bowl ad spot, which Bay claims uses ideas stolen from him.

For all the Monday-morning quarterbacks, here's a roundup of car brands that advertised during Super Bowl LX and featured electrified vehicles from brands like VW.

GM reportedly spent $20 million on the spot — and was sued by director Michael Bay before the Super Bowl reveal even aired.

General Motors hopes to turn a fourth-quarter Super Bowl commercial into the equivalent of a moon launch for the automaker's debut in Formula 1 racing. A 30-second ad offers a first look at the livery ...

Automakers saw massive spikes in car shopping and search interest during the big game, with some models seeing over 400% ...

We don’t object to GoDaddy proclaiming to be a sexy and smart web host by having supermodel Bar Refaeli kiss the nerdy “Walter,” played by actor Jesse Heiman. It’s amplified sounds of slobbery lip ...

Super Bowl commercials have evolved into a cultural spectacle of their own. Every year, brands spend millions of dollars just to secure airtime, not counting production costs, cele ...