Assign a bin or two to hold dolls and then another for small pieces. Remember, the easier the storage system, the more likely ...

To mark the occasion, Mattel just released a new Barbie. The newest limited edition Barbie doll is dressed by Indian fashion designer Anita Dongre. Her midnight blue outfit is designed to reflect ...

With removable fashions, you can even add these Wicked dolls to your Barbie collection to mix-and-match their outfits. And what Wicked character would be complete without their signature accessories?

Adobe’s AI tool helped Mattel streamline how it designed two Barbie boxes for store shelves this holiday season.

Just in time for the Festival of Lights, celebrating the triumph of light over darkness, Barbie is launching a new Diwali ...

A new Barbie has joined Mattel's lineup of inclusive dolls. The first "Diwali doll" was announced by the toymaker on Friday, a few weeks shy of the Hindu holiday of Diwali, also known as the ...

Mattel, on Friday, unveiled a new Diwali special Barbie Doll dressed by Indian courtier Anita Dongre. "In a continued commitment to promoting celebrations of heritage, Barbie is unveiling its ...

To celebrate, DC Comics has partnered with Barbie to make two dolls based on two of the series’ most iconic villains: Harley Quinn and Poison Ivy. In a roundabout way, we’re getting another ...

Several experts told the British Medical Journal they took issue with the company's decision to supply 700 UK schools with Barbie dolls as part of Mattel's "Barbie School of Friendship" program.

Just in time for the Festival of Lights, celebrating the triumph of light over darkness, Barbie is launching a new Diwali doll. To make the latest release extra special, Mattel tapped globally ...