Formula 1 has announced a licensing partnership with Mattel, Inc., the toy manufacturer that owns Hot Wheels. The 2025 ...
The partnership will see Formula 1 cars created in 1:64 scale ... Hot Wheels says that the toy will have a full-metal body ...
Emily Prazer, Chief Commercial Officer of Formula 1, said: "The exciting collaboration will bring together the adrenaline of motor racing and the excitement of toy cars and provide opportunities ...
A decade ago, in the early years of his career, Dalal spent nearly ₹10,000 on a scale model of a Formula 1 racing ... iMarc pegged India’s toy industry at $1.7 billion. By the end of this ...
Mattel’s Hot Wheels brand is teaming up with Formula 1 to bring motorsport fans a wide range of 1:64 scale Hot Wheels products, allowing both kids and adults to celebrate their passion for ...
Hot Wheels says that the toy will have a full-metal body chassis ... Hot Wheels will also have a presence at select Formula 1 races in 2025, with activations to get fans involved as well as ...