According to the Detroit Free Press, GM North America President Mark Reuss indicated that the Buick tri-shield logo could be getting a makeover, but offered no further information.

Fortunately, both the enamel Buick logo and the winged radiator cap survived, allowing identification. The Buick was last tagged in 1932, leading our host to believe it was parked for 92 years ...

Buick Regal re-introduces the sporty GS variant, which receives the previous front fascia that was replaced for 2024, back by ...

Fun trivia: The Buick logo is known as the "tri-shield" and is based on the Scottish coat of arms of founder David Dunbar ...