Audi is launching a new sub-brand that does away with its iconic four-ring logo in a strategy to conquer new markets.

Nio will reportedly submit an official offer for Audi's Brussels plant on September 23. The factory currently only builds the ...

The new EV series will be tailored for the Chinese market, utilising local suppliers and technologies to tap into a growing ...

Here’s the branding news we’re tracking this week. This week in branding news, Audi revealed a new logo, the hosiery brand ...

Audi introduces a new electric vehicle brand in China, ditching its iconic four-ring logo to target younger buyers.

Audi is taking a radical step in China: a new electric car brand without the iconic four rings is intended to appeal to young ...

Li Bin, Chairman of NIO-SW (09866.HK), denied reports that NIO-SW will acquire Audi's factory in Brussels, Belgium, and said that he is not sure where the rumors are coming fro... Li Bin, Chairman ...

with the vehicles Audi has identified as its biggest rivals. Those rivals include the Mercedes-Benz EQB, Ford Mustang Mach-E, Nio EC6 and EL6 (from a Chinese startup) and, of course, the Tesla ...

Audi on Thursday unveiled a new electric vehicle brand in China whose cars will sport just the name AUDI and not its ...

In order to combat slowing sales, German automotive giant Audi has formed a sister brand that will be tailored for and built ...