The new Barbie doll is all set to enhance the grand Diwali celebrations across the world, especially in India.

In celebration of the five-day Hindu festival of lights known as Diwali, Mattel has lit up the Barbie universe with its first-ever Diwali doll. The company’s launch of the doll comes a few weeks ahead of the holiday’s start in late October.

( The Hill) — Mattel is introducing its first Diwali Barbie doll, which the company says is being released as part of its “commitment to promoting celebrations of heritage.” The doll, unveiled on Friday, is a collaboration with Indian fashion designer Anita Dongre.