Santa Claus rides a parade float pulled by a team of horses down Broadway Street during the annual Macy's Thanksgiving Day Parade in New York City, 1925. Photo: Getty Images What was the first ...

And thus, the Macy’s Christmas Parade - renamed the Macy’s Thanksgiving Day Parade two years later ... dressed in costume escorting Santa Claus through the streets of the city to the Gimbels ...

NBCUniversal and Macy’s said they struck a new pact that will keep the retailer’s popular Thanksgiving Day Parade on the media conglomerate’s properties through 2034, a nod to the growing ...

The long-term deal also includes the 4th of July fireworks concert special, and a new event to be announced at a later date.

Stacker curated a selection of photographs from the past century of the Macy's Thanksgiving ... float in the parade. Bringing up the caboose in virtually all the parades is Santa Claus, who ...

NBCUniversal and Macy's just inked a new deal that will keep the Thanksgiving Day Parade on the network for the foreseeable ...

The agreement includes The Macy’s Thanksgiving Day Parade, Countdown to Macy’s Thanksgiving Day Parade and Macy’s 4 th of July Fireworks, as well as a new program that NBCUniversal says it ...

Macy’s signs a new rights deal with NBCUniversal, for Macy’s Thanksgiving Day Parade® and Macy’s 4th of July Fireworks® on NBC, Peacock and Telemundo, ...

It’s almost time for one of the biggest holiday events of the year: the annual Macy’s Thanksgiving Day Parade. The parade made its debut in 1924, and this year will celebrate its 98th edition ...

“This extension of our partnership with Macy’s means we can continue to deliver the memorable live holiday entertainment millions of viewers have loved for decades,” Jen Neal, Executive Vice ...

Agreement unlocks opportunities for content development, show-stoppingentertainment and headlining talent for Macy’s, building on the tradition of Macy’s Thanksgiving Day Parade® and Macy’s ...