Coca-Cola’s AI holiday ad sparks controversy for not being the 'real thing'
The problem with AI, Halloran said, is that it can’t replicate human emotion, an element that makes so many advertising campaigns successful, Coca-Cola’s holiday ads included. Consumers typically look forward to Coca-Cola’s yearly ads and think back to older campaigns with nostalgia.
Coca-Cola’s AI lead on the polarizing response to its holiday ads
Coca-Cola’s AI holiday campaign was met with polarizing responses, including headlines such as “Coca-Cola kills off Santa” from the U.K. Telegraph. Sure, the brand anticipated its commercials would spark a conversation, but it wasn’t a moment to mourn Christmas, according to Pratik Thakar, Coca-Cola’s VP and global head of generative AI.
Coca-Cola’s Holiday Ads Trade the ‘Real Thing’ for Generative A.I.
The company’s nostalgia-filled commercials are a holiday tradition, but this year’s ads are facing backlash for dipping into the uncanny valley.
Coca-Cola Airs AI-Made Holiday Ad to Tidings of Bad Cheer
The company used AI tech to remake its beloved 1995 ‘Holidays are Coming’ ad campaign, sparking complaints it ruined the season’s spirit.
Coca-Cola's 'real magic' holiday ad, made with artificial intelligence, sparks backlash
Coca-Cola's new holiday advertisement was made using Real Magic AI, the company's artificial intelligence platform, powered by OpenAI.
Coca-Cola’s new holiday ad turned me off of AI-generated art completely
Coca-Cola's holiday ads used to feel like short films. Its newest one, made entirely with AI-generated art, leaves me completely numb.
Coca-Cola’s AI Holiday Campaign Fails To Engage Viewers Emotionally
Decision-makers at brands and agencies know that the new AI-generated holiday ads from Coca-Cola have attracted a lot of criticism. Others have described the three new AI versions of the classic “Holidays Are Coming” campaign as “a soulless and creepy,
Coca-Cola faces backlash for AI holiday ads
In a statement to the New York Times, Coca-Cola says it creates the highest level of work at the “intersection of human creativity and technology.” Copyright 2024 CNN Newsource. All rights reserved.
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Coca-Cola’s controversial Christmas ad, the pop star and the priest, and ‘the most talked-about artwork of the century’
Photo Illustration: A puzzle made up of photos in the week's news quiz (Justine Goode / NBC News; Getty Images) ...
The 2025 Social Security COLA Was Announced Last Month. Here's What That Means for Retirees
But a 2.5% COLA for 2025 stings because it's the smallest one to arrive in years. At the start of 2024, seniors on Social ...
Next year's 2.5% Social Security COLA isn't so bad when you consider this
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Coca-Cola Christmas Truck UPDATES: Iconic lorry kicks off 2024 festive tour with giveaways and festive treats
THE Coca-Cola Christmas Truck kicked off its 2024 tour in London yesterday, spreading festive cheer and magical experiences ...
Dividend King Coca-Cola Stock Makes Up 8.5% of Warren Buffett's Portfolio. Should It Be in Yours?
With the new composition of the Berkshire Hathaway equity portfolio, Coca-Cola now accounts for 8.5% of the total. Buffett ...
Remington Park parking lot transformed into winter wonderland as part of Coca-Cola’s Classic Christmas
KOCO 5 got a sneak peek at Coca-Cola’s Classic Christmas at Remington Park ahead of its Friday opening. Looking and feeling ...
Coca-Cola Beverages Florida
Coca-Cola Beverages Florida, LLC (Coke Florida) is a family-owned Coca-Cola bottler with an exclusive territory covering over 21 million consumers across ...
Social Security Benefits Get a 2.5% Cost-of-Living Adjustment (COLA) in 2025. Here's How Much the Average Benefit Will Actually Increase.
The reason Social Security benefits are eligible for an automatic cost-of-living adjustment (COLA) each year is that without ...
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Coca-Cola Has a New Flavor Available for a Limited Time Only
Coca-Cola is no stranger to innovation. The Atlanta-based company offers a solid range of products including some of the ...