Research and active listening are important parts of using LinkedIn. But if your main reason for using LinkedIn is engagement with quality business connections, then take action. When you reach ...

Once applied, your company will rank higher and exhibit better customer engagement. With proper workshops, you can easily and effectively educate your employees on LinkedIn’s importance as well ...

Lenovo, for example, uses LinkedIn’s Sponsored Updates to engage its audience across four themes: brand, thought leadership, products and external trends. The company was able to tailor content and ...

"This research shows that while business leaders understand the importance of customer engagement, they are encountering barriers in execution," said Alex Clemente, managing director of analytic ...