Knowing how much money you'll need for future purchases is a gamble, so there's no harm in letting ChatGPT provide some ...

Topping the list for the fourth year in a row is Apple, according to Kantar BrandZ. ChatGPT and Chipotle also made the list for the first time.

ChatGPT was asked to analyze the differences between boomers and millennials, as the latter generation are "tired of their ...

“The only one that really stood out as meaningfully different was ChatGPT.” Its brand advantage stems from ... “If meaningful difference builds value, consistency protects it,” Guerrieria ...

Learn how to combine AI-driven insights and ChatGPT mood boards to create stunning brand identities in record time. Brands ...

Search engine optimisation continues to evolve, and forward-thinking marketers are now incorporating AI tools like ChatGPT ...

Goodwill is an accounting term for intangible assets like brand reputation, patents, and a talented workforce. Find out how ...